The Three-Legged Stool: Arts Entrepreneurship in the 21st Century by Amanda Cook...

Jan 2, 2016 by

What does it mean to be an entrepreneur? A quick search in the Oxford English Dictionary reveals that the word stems from the 15th-century French term entreprendre meaning “to undertake,” and the word has been specifically linked to managing/directing artistic projects since the 19th century. The concept of an...

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How to Brand Yourself by Gina Luciani...

Dec 3, 2015 by

One of the biggest challenges for the modern musician is the unfortunate fact that classical music is no longer as prevalent as it used to be. It is quite hard to count on winning an orchestra job as there are few left unfilled, and many orchestras are going on...

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Think Differently, Find Creative Solutions, by Barbara Siesel...

Dec 2, 2015 by

I was in the airport flying back from my Detroit MI tour of Green Golly and I needed a new book, having finished my last “easy reading” flying book that morning.  There were hardly any books for sale in the Detroit airport – just one little shelf, so I...

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Entrepreneurship: Finding Your Dream Project. By Barbara Siesel...

Nov 2, 2015 by

I’ve been thinking about how to help musicians figure out their dream entrepreneurial project. How do you get from deciding you want to be a flutrepreneur to actually deciding on what exciting project to embark on? You want to be unique, create your own special niche. I’ve developed a...

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Non-Profit Fundraising for Entrepreneurs. By Barbara Siesel...

Oct 1, 2015 by

When we first started the Green Golly Project I was sure that I would never go the non-profit, grant writing route again. I had spent years fund raising for the Storm King Music Festival and for various chamber music groups before that, with a certain amount of success, but...

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Why Entrepreneurship? By Barbara Siesel...

Aug 1, 2015 by

"Advancing art is easy ... Financing it is not" Stephen Sondheim from 'Sunday in the Park with George' Today is certainly an interesting time to be a musician, the path of change is breathtakingly fast and we can barely keep up. The motivations that supported the creative class are...

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Entrepreneurship for Today’s Flutists. By Barbara Siesel...

Jul 1, 2015 by

Entrepreneurship is a hot topic for musician’s these days as the music business morphs and changes into something new… what is it changing into?  I thought it would be useful and fun to have a column in FV that discusses entrepreneurship and its’ influence on the changing music business....

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Flutist Entrepreneurs – is it something about the flute? By Barbara Siesel...

Apr 6, 2015 by

The other day I was struck by how many flutists are also entrepreneurs- and I started wondering, - is it something about the flute? As far as I know other instruments don’t have flute conferences all over the country, plus a national organization with several thousand members. When I...

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Flutes by the Sea 2015

Apr 6, 2015 by

Flutes by the Sea Masterclass is the 3rd annual summer event produced by the San Francisco Flute Society featuring international artists, entrepreneurial workshops, flute choir program, concerts, exhibits and an opportunity to hear and learn from first class performers in the field.  The class is held in the oceanside...

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Creating an Etsy Shop. By Sherrie Hoyer...

Aug 1, 2014 by

I started making accessories for flute and other instruments because the ones I was seeing were just plain boring and screamed “mass produced”. Coming from a crafty family (in the creative sense of the word), I was either taught different crafts or taught myself from books. I learned macrame...

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A New Route for Your Life’s Journey: Interview with Carole Hyatt....

Jun 7, 2014 by

This past April, I had the opportunity to a attend the Carole Hyatt Leadership Forum, a weekend seminar and workshop that helps women assess and advance their careers.  I invited Carole for an interview with The Flute View. Carole Hyatt (www.carolehyatt.org) has been addressing career subjects in her best-selling...

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What’s Your Project? by Barbara Siesel...

Feb 1, 2014 by

Last month I wrote about for profit and not for profit approaches to funding your musical projects, but on thinking it over I realize that it’s important to discuss how to find the musical project or business you’d like to approach.  Knowing what you want to do will help...

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For Profit? Not-for-profit? Both? By Barbara Siesel...

Jan 2, 2014 by

Given the financial pressures on artists today, the shrinkage of traditional funding sources, the elimination of many kinds of music work, many musicians have made a decision to become entrepreneurs. This may not be easy but it might be the best way for maintaining a life in the arts....

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