How to STAND OUT in a world of SPAM. by Fluterscooter...

Dec 1, 2017 by

Black Friday. Giving Tuesday. Cyber WEEK (didn't it used to be just Cyber Monday?)  As we're in the midst of holiday Spam Season, I thought it would be a good time to share what has been on my mind lately.  Every year, I feel worse and worse about sending...

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Is your Social Media feed affecting your self-esteem and productivity? by Fluterscooter...

Dec 1, 2017 by

How many times have you checked Instagram today?  Facebook?  Twitter?  Are you looking at your phone as you're reading this article?  How many times did you check your phone during your last practice session?  These modern technologies are not only causing us to become more distracted and disconnected, but...

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365 Days of Flute. By Robin Meiksins...

Sep 1, 2017 by

Online challenges and process projects have been a popular category for quite a few years now. Hilary Hahn has been doing a ‘100 Days of Practice” challenge on Instagram, and there are thousands of YouTube challenges that range anywhere from eating chili peppers, to dancing, to answering questions. On...

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In Defense of the Practice Room Selfie. By Laken Emerson...

Feb 1, 2017 by

Yes, the practice room mirror selfie is shameless. Here’s why you should do it. The consumer-performer relationship has endured — and survived — many struggles over the last several decades; with modern technology, we are more than a hop and a skip away from formal concert settings of yore....

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The Story of my “Twitter Album” by Rachel Hacker...

Nov 1, 2016 by

Upon graduation from my Master’s, I realized that I had not commissioned nearly as many pieces as I would have liked. Most of my time in school was spent pursuing existing repertoire, and I did not have the time to explore the process of producing commissioned works. Composition students...

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Cyber-Bullying in the Flute World by Fluterscooter...

Oct 3, 2016 by

I never thought it would happen to me. I was the victim of a flute cyber-bullying attack (Yes, flute cyber-bullying is a real thing). Social media can be a great thing sometimes, but it also has the ability to turn ordinarily shy people into insensitive, unrelenting bullies. The idea is that since...

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5 Steps to Uploading a Video for Social Media by Viviana Guzman...

Jun 1, 2016 by

  Given the amazing response to Ethan Lin’s brilliant social media video challenge, #100DaysToNFA2016, we thought we could give a few tips on how to make better videos for social media seeing as we still have 70 days until the convention.   From equipment to filming to testing your...

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How to Brand Yourself by Gina Luciani...

Dec 3, 2015 by

One of the biggest challenges for the modern musician is the unfortunate fact that classical music is no longer as prevalent as it used to be. It is quite hard to count on winning an orchestra job as there are few left unfilled, and many orchestras are going on...

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The Flutist’s Introduction to Digital Marketing: 5 Steps to Success. By Amanda Taylor...

Nov 4, 2014 by

Two years ago I spent hours creating a website, joining social media sites, and creating invitations to recitals. To my dismay, none of these efforts got traction. My website had around ten visits a week and my Facebook events didn’t convince people to come to my recitals. During the...

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Interview with Joanne Tse (Just Another Flutist)...

Mar 10, 2014 by

Live video interview with popular flutist and youtuber, Joanna Tse (Just Another...

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