How to STAND OUT in a world of SPAM. by Fluterscooter...

Dec 1, 2017 by

Black Friday. Giving Tuesday. Cyber WEEK (didn't it used to be just Cyber Monday?)  As we're in the midst of holiday Spam Season, I thought it would be a good time to share what has been on my mind lately.  Every year, I feel worse and worse about sending...

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Entrepreneurship: When Should You Re-Trench? By Barbara Siesel...

Dec 1, 2017 by

It’s been awhile since I’ve written about entrepreneurship, so I thought this month I’d share my thoughts with you about why I’ve been quiet, and how it can be helpful to you on your path to a successful business. The business dictionary defines retrenchment this way: A strategy used...

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Fluting for a Cause: Viviana Guzman and Fluterscooter...

Oct 1, 2017 by

What inspired you to start “Fluting for a Cause?"   Fluter:  I actually did my new album without a cause in mind, at first.  It was inspired by deer with the title track named "Deer Magic."  But then when Hurricane Irma hit the Florida Keys, I was very worried about...

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Get to Know Flute New Music Consortium! By Nicole Riner...

Oct 1, 2017 by

The Flute New Music Consortium is the shared mission of promoting new music for the flute by commissioning works, organizing simultaneous premieres, and encouraging repeat performances. FNMC strives to involve as many people as possible in each project, and our performers and composers come from throughout the United States and the...

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The First Panama Flute Festival...

Sep 1, 2017 by

Dafne Guevara, Manuel Ruiz Acosta, and Valentin Martinez are the founders of APAFLUT (Asociación Panameña de Flautistas), the brand new and first flute association in Panama.   Fluterscooter was a Guest Artist of their first flute festival this summer in Panama City.  In this interview, she asks them about the festival, starting a flute association...

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Keeping Up With Kaori: What’s Next for Music Beyond...

Jul 1, 2017 by

We wrote about Music Beyond a few years back.  How has Music Beyond grown since then?   In August, Music Beyond will mark 3 years since the inception. Our student base has grown about 6x and we have manage to provide over 400 hours of training (by the time I...

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Flute Music and Ice Cream Trucks…Again?...

Jul 1, 2017 by

You may wonder why you've been seeing me on many flutists' photos back in my ice cream truck...in New York City.  I needed to stay in New York for a few months for some concerts and events, and since I found myself with some "free time" (and I use that...

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Entrepreneurial Resources, Part 1. By Barbara Siesel...

Jul 1, 2017 by

  There are many ways to define what an Entrepreneurial resource is. Business Dictionary defines them like this:   Assets, both tangible and intangible, that are mobilized by entrepreneurs in the process of building a business, organization, or other initiative. Entrepreneurial resources include sources of financing such as lines...

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Entrepreneurship: Startups for Musicians. By Barbara Siesel...

Jun 1, 2017 by

Unless you’ve been in the practice room for 24 hours a day for the last 10 years you’ve probably heard the term “Startup." Wikipedia defines a Start-up: A startup company (startup or start-up) is an entrepreneurial venture which is typically a newly emerged, fast-growing business that aims to meet...

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Balancing Entrepreneurship and Artist Self. By Barbara Siesel...

May 1, 2017 by

One of the most difficult parts about being a musician entrepreneur is the balancing act that one has to engage in. How do you continue to develop as an artist when your days are filled with meetings and administrative duties? How do you continue to find artistic inspiration, the...

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What’s Next? 5 Tips for Life After Graduation. By Katherine Isbill Emeneth...

Apr 1, 2017 by

  “Going into the classical music profession is difficult. There aren’t enough jobs. Audiences are dwindling. It’s hard to make money. It’s not like it used to be.” Sound familiar? As classical musicians, we encounter these statements frequently and yet we continue to study, love, appreciate, and live our...

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Art for Social Change by Barbara Siesel...

Mar 1, 2017 by

“In the face of Trump, many artists report feelings of paralysis. Should they carry on as before, nobly defying the ruination of public discourse? Or seize on a new mission, abandoning the illusion of aesthetic autonomy?” Alex Ross Above is a quote by Alex Ross in his article in...

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How I Ended Up Working in the Music Industry. By Paula Savastano...

Feb 1, 2017 by

Specializing in Copyright, Licensing, Royalties and Publishing, Paula Savastano has worked in the music business for more than 25 year. As a classically trained musician, she began her career in Opera Management, but quickly made the switch to the popular music realm. She has worked in administrative management and...

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Musicians for Arts Advocacy. By Barbara Siesel...

Feb 1, 2017 by

Last Saturday I participated in the Woman’s March, joining a sister march in NYC. It’s estimated that 400,000 women attended the NYC march and scientists estimate that between 3-4 million people marched worldwide.  It shows that people really care about what is happening around women’s issues and human rights.  The experience was inspiring...

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Art for Social Change by Barbara Siesel...

Dec 1, 2016 by

Given the current political situation. I thought that I’d spend a few columns discussing the concept of Art for Social Change.  Please understand that I’m not espousing a particular political point of view, but I do feel that we as a society have some healing and changing to do....

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What If I Fail: Defining the Pivot By Barbara Siesel...

Nov 1, 2016 by

The Merriam- Webster’s Learner’s Dictionary defines the word pivot this way: 1) a pin or shaft on which a mechanical part turns 2) the action of turning around a point : the action of pivoting 3) a person or thing that is central or important to someone or something...

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Entrepreneurship: You Have What it Takes by Barbara Siesel...

Oct 3, 2016 by

It’s ‘back to school’ time or for others the beginning of the 2016-17 season, a time of new beginnings for many of us. I always think during this time about what might be coming next for me, and I’m in the midst of a new launch which got me thinking...

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Interview: NFA Arts Venture Competition Finalists...

Aug 1, 2016 by

The National Flute Association is holding their biennial Arts Venture Competition this August in San Diego.  NFA says: “The competition seeks projects that approach performance and education in a new way (often through collaboration with communities or other genres or media)….. Examples of projects that are well suited for...

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Social Impact Entrepreneurship: An Interview with Kaori Fujii...

Jun 1, 2016 by

I mentioned last month that I would be writing about social entrepreneurship, and I thought that an interview with a musical social entrepreneur who I admire very much would give you a clear sense of the definition of social entrepreneurship and might inspire you to try yourself.    ...

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Can Entrepreneurship Effect Political Change?...

May 1, 2016 by

Well, it’s election time. We are being bombarded by politicians, pundits, and the public all talking about the problems facing America today and how they are going to fix it, or not fix it!!!  So I thought it was time for an article about how our entrepreneurial projects can...

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